Life
Everyday life in Korea — the habits, places, and small details of how people actually live. 5 stories
PC Bang Tourism Is Booming — and Its Biggest Star Is Chasing a Second Asian Games Gold
Foreign tourist spending on K-leisure — PC bangs, karaoke rooms and traditional culture experiences — jumped 35.8% year on year in early 2026. Ground zero is a 24-hour gaming café built by Faker's own esports team — and from September 29 to October 2, Faker is chasing a second Asian Games gold medal against seven other nations, including Team India.
Seoul Fever: Why So Many Tourists Say They Get 'Sick' for a City They Just Left
Tearful airport-train clips on Chinese social media helped spread a slang term — Seoul sickness — that K-pop fans picked up and Busan's tourism board borrowed for a campaign, with repeat-visit booking data pointing the same way.
Convenience Store Chuseok: Korea's Holiday Lunchbox Boom
CU, GS25, 7-Eleven, and Emart24 all sold Chuseok lunchboxes built for one this year — and three years of sales data say it's working.